Hint: It's the mini version of a popular Costco treat
Costco Just Introduced a New Bakery Item—And It’s Perfect for Your Next Picnic
Published on Jun. 26, 2025
Costco is at it again—dropping another irresistible treat that dessert fans won’t want to miss. If you’ve fallen in love with the store’s past seasonal goodies, like the viral peanut butter chocolate pie and the flaky cherry danish, brace yourself because this one might be even better. In fact, it’s an item you’ve likely been waiting for.
So what’s the buzz-worthy new dessert everyone’s talking about? Keep reading—we’ve got the delicious details.
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What new bakery item is Costco now selling?
@costcohotfinds
Finally! Chocolate and vanilla cupcakes at Costco!
Finally! Chocolate and vanilla cupcakes at Costco!
Costco is now selling cupcakes! And they’re likely going to be on your shopping list every time you make a Costco run in the foreseeable future. These new treats, which have been spotted on shelves since mid-June, come in two varieties: chocolate with chocolate buttercream, and white cake with white buttercream. Described as being “soft and buttery,” they are perfect for when you want a scrumptious alternative to a big cake without the commitment.
Are there more flavors on the horizon? Not just yet, but fans are hopeful. After all, Costco’s seasonal lineups have included mini cakes in carrot, lemon raspberry, cookies and cream, and more, so the membership warehouse can certainly get creative!
Is it the same recipe as Costco’s famous sheet cake?
Costco’s new cupcakes are like the beloved sheet cake’s fun, portable little sibling. They pack the same signature fluffy cake and luscious buttercream frosting you love, but in a grab-and-go size that’s perfect for snacking anytime. While the famous sheet cakes wow with their towering layers of cake and mousse, these cupcakes bring all that delicious flavor in a perfectly portioned bite.
Wait—has Costco really not sold cupcakes until now?
Costco has indeed offered cupcakes in various forms over the years, but these new cupcakes mark a notable shift in the brand’s bakery offerings.
Previously, Costco’s bakery section featured large mini cakes that were essentially oversized cupcakes, often referred to as “mini cakes” due to their substantial size. They included flavors like carrot cake and cookies and cream.
This new cupcake release introduces a more traditional dozen-pack cupcake format in a normal cupcake size—a move that correlates with Costco customers’ desire for individual-sized, easily shareable treats.
What are Costco shoppers saying?
Costco fans are losing it over the new cupcakes. Under a post by TikTok user @costcohotfinds, the comment section is basically a cupcake lovefest. One user raves, “The Costco bakery never disappoints!!” while another confesses they couldn’t resist the hype: “I saw those yesterday and they were just calling my name! I’m going back to get them—I knew they were gonna be great! Ugh, not gonna FOMO this one!”
While some fans are loving the flavor, others have thoughts about the size and price. On Reddit, one user didn’t hold back: “The former size was an indulgent treat. These are just a mockery.” Another commenter chimed in with a similar thought, wishing for a bigger deal: “Should’ve been a 36-pack for the same price.”
Still, taste seems to be winning over many sweet tooths, with one TikTok user gushing, “We got the chocolate ones and fell in love! So good!”
How much do these cupcakes cost?
It’s $8.99 for a pack of a dozen cupcakes. Honestly, we think that’s a pretty sweet deal to satisfy our cupcake cravings.
Will they be around only for a limited time?
We’re not sure! While Costco frequently introduces seasonal or limited-time bakery items, there has been no specific mention of how long the cupcakes will be on Costco’s shelves. But don’t let that stop you from grabbing them now. Who knows when they’ll sell out or be discontinued.
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